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Media Headliner: Gerster says collaboration is a sign ofInitiative

The media network's chief executive is confident its tie-up with Draft is more than a token gesture from IPG.

My biggest mistake

Regrets? We all have a few. But you don't learn much if you never make mistakes - and if you've got to the top of this business, you've probably learned a bit along the way. Just post the coconut, okay?

Feature: Time well spent?

How much time should agencies devote to their various activities? Robert Gray canvasses opinion on agency time-management

Feature: Conflict of conduct

The Association of Professional Political Consultants wants to improve PA's image. Steve Hemsley reports.

Campaign: Security firm C2i taps into NoTW scandal

Read about the campaign in detail and what Jon McLeod, chairman of UK public affairs at Weber Shandwick, has to say about it all in 'Second Opinion'.

Campaign: Tourism group decries London 2012's benefits

In the build-up to the first anniversary of London's successful bid to host the 2012 Olympics, the media focused their attention on speculation around the short and long-term benefits to tourism.

Campaign: Croquet uses Prescott to win media interest

Croquet has a low media profile and a reputation for being old-fashioned and elitist. So out what has The Croquet Association done about it?

Profile: Stuart Bell, director, The Outside Organisation

If one were to guess the character of Sir Paul McCartney's PR man at this highly controversial time, it would be natural to imagine a gnarled bruiser of a publicist pulling the strings and raging at tabloid hacks.

PRWeek Awards 2006

The PRWeek Awards for 2006 were again a great success. All the stars of the UK PR industry were present to indulge in the frivolity and again we have filmed some of the more prestigious winners as they were interviewed on the night.

McDonald's gets back to basics

The fast-food chain is pinning its UK revival on burgers, fries and a strong value proposition. Joanna Bowery reports.

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