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The Demographic Shift - 19

31 Mar 2003

I wasn't going to write about weddings for oh so many reasons, but then a number of things happened that were all wedding related, writes Gordon MacMillan in part one of 'When Weddings Go Shock!'.

The Brand Council case studies: DKNY

31 Mar 2003

Originally published in 'Cool BrandLeaders', August 2002. The book reviews the UK's strongest cool brands as judged by the independent Brand Council Judges.

CNBC's new innovator relishes the global challenge

27 Mar 2003

Mick Buckley has found a fresh role after a Harvard study break, writes Ian Darby .

The Brand Council case studies: Diesel

24 Mar 2003

Originally published in 'Cool BrandLeaders', August 2002. The book reviews the UK's strongest cool brands as judged by the independent Brand Council Judges.

The Demographic Shift - 18

20 Mar 2003

There's big news. Alison is pregnant and it has had a rather strange effect on me as I'm deeply jealous, writes Gordon MacMillan .

Zeiler's elevation means RTL gets the continuity it requires

20 Mar 2003

RTL parent Bertelsmann missed its chance to impose its own man, Alasdair Reid writes .

Selling straight to the point

18 Mar 2003

TV has been the lead media for generations, but as more clients discover the powerful sales effect of retail media, is terrestrial TV advertising in danger of being turned off? asks Chris Arnold, founder and creative director of the Feel Agency .

The Brand Council case studies: Cosmopolitan

14 Mar 2003

Originally published in 'Cool BrandLeaders', August 2002. The book reviews the UK's strongest cool brands as judged by the independent Brand Council Judges.

CLOSE-UP: LIVE ISSUE/ST LUKE'S - St Luke's survivors to fashion a more 'mainstream' culture

14 Mar 2003

A boardroom shake-up is to change St Luke's way of working, writes Mark Sweney .

CLOSE-UP: LIVE ISSUE - WALSH TROTT CHICK SMITH. The departure of Amanda Walsh is a turning point at WTCS

14 Mar 2003 | by Glen Mutel

Walsh Trott Chick Smith, or Trott Chick Smith as it may come to be named, has consistently billed about £10 million since its launch seven years ago. It's a surprisingly low figure for an agency that has managed, with some success, to maintain a high profile, a factor very much owing to the charisma...

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