The Year Ahead for ... Media Planning
12 Jan 2012 | by David Wilding
David Wilding proposes three focuses: people are not 'target audiences', data needs context and behaviour should dictate everything.
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The Year Ahead For ... Media Agencies
12 Jan 2012 | by Jed Glanvill
Jed Glanvill is expecting 2012 to be a year of new agency models, more media buying options and lots of opportunities to be provided by mobile.
The power brokers: David Jones
27 Jul 2011 | by Danny Rogers
What keeps David Jones awake at night? Danny Rogers questions the chief executive of Havas on the key trends in five big areas.
The power brokers: Michael Roth
26 Jul 2011 | by Jeremy King
What keeps Michael Roth, the chief executive and president of IPG, awake at night? Jeremy King quizzes the IPG boss on the key trends in five big areas.
The power brokers: Maurice Lévy
25 Jul 2011 | by Noelle McElhatton
What keeps Maurice Lévy, the chairman and chief executive of Publicis Groupe, awake at night? Noelle McElhatton speaks to Lévy about the key trends in five big areas.
The power brokers: John Wren
22 Jul 2011 | by Ian Darby
What keeps John Wren awake at night? The chief executive of Omnicom speaks to Campaign's Ian Darby about the key trends in five big areas.
The power brokers: Martin Sorrell
21 Jul 2011 | by Arif Durrani
In the first of a series of in-depth interviews with the bosses of the of the "big five" global marcoms groups, Arif Durrani asks what keeps Sir Martin Sorrell, the founder and chief executive of WPP, awake at night? The key trends in five big areas...
An ace week for Varley
21 Jul 2011
Charlie Varley, the managing partner at Carat in Manchester (formerly MediaVest), could be excused for feeling a bit smug.
Alex Altman on the challenges facing media agencies
06 Jun 2011 | by Mark Banham
Alex Altman tells Media week how Initiative aims to recruit and retain the best talent while also keeping up with the vast change within the industry.
Trading forecast for 2011: 'slow and steady' wins the adspend race
02 Feb 2011 | by Caroline Parry
Will VAT and interest rates scupper the industry's recovery in 2011? Media Week presents a sector-by-sector trading forecast for the year ahead
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