Will Yahoo! benefit from Tumblr deal?
30 May 2013
Is the acquisition a much-needed move into social media or a futile attempt at reinventing itself, Alasdair Reid asks.
In the first of a new series of interviews with leading figures in the creative industries, James Swift quizzes Lord Grade on why the UK's creative sector has always been long on ideas and short on commerce.
Is the acquisition a much-needed move into social media or a futile attempt at reinventing itself, Alasdair Reid asks.
Whether you're a creative, an account manager or a planner, it takes more than traditional advertising skills to operate in today's multidisciplinary industry - and this year's crop of Faces to Watch understand this better than many.
In 2012, brands became more adept at using social media and have achieved far greater levels of engagement, writes Gordon MacMillan.
The art of quantitative prediction is reshaping business, government and even Hollywood. Data-based decision-making is on the rise all around us.
How does one capture an enigma like Sir Martin Sorrell in paint (and we don t mean by throwing a bucketload over him)? Ask Grey s Richard Evans, who has done a marvellous job of immortalising the diminutive knight. Evans, who is creating a series of oil paintings of various British luminaries, asked...
Do you roll your eyes when you see the Duchess of Cambridge in yet another boring pair of beige stilettos? Kate Moss (pictured) starting to look a bit samey to you? Then you must be someone to whom fashion matters. If you work in a media agency, you could be rewarded for your efforts to make the world...
GoThinkBig gets even bigger Channel 4, Spotify and Chime Communications will add to a range of work experience and skills development opportunities for young people after signing to O2 and Bauer Media s social initiative, GoThinkBig. Launched towards the end of last year, GoThinkBig is designed to...
They present an alternative to big agencies, offering fully integrated solutions to clients that are far from 'one size fits all', two founders of media joint ventures argue
Martin Sorrell gets a Brazilian The budding relationship last seen in Cannes between the Brazilian football star Ronaldo and WPP s chief executive, Sir Martin Sorrell, is blossoming with news that the sportsman-turned-marketer is relocating to the UK to learn from the Sage of Soho. Ronaldo has promised:...