Is real-time marketing the future of advertising?
02 May 2013
The Twitter and Publicis Groupe partnership suggests a renewed focus on live marketing. By Arif Durrani.
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Things we like
09 May 2013
Campaign's selection of media news and views of note in the week before 10 May 2013.
Adidas: nothing else but blue matters
05 Apr 2013 | by Matthew Chapman
Nine members of the Chelsea squad get immersed from head to toe in paint to prove their allegiance to the blue of their club.
Social Tracker: Adidas
03 Apr 2013
With the roll-out of Boost and a bold Chelsea ad, how has Adidas fared across social media?
HTC One
28 Feb 2013
Will HTC get back into the top five smartphone makers with One's aluminium body and BlinkFeed feature, Jeremy Lee wonders.
AR News app
21 Feb 2013
Publishers should welcome an app that turns stories for adults into stories for children, Jeremy Lee writes.
Will Twitter's $1m Vine investment bear fruit?
07 Feb 2013
The video app is an interesting addition to Twitter's offering, but does it have commercial potential, Alasdair Reid asks.
Is Facebook eroding trust?
06 Dec 2012
Should the company take privacy issues more seriously, Alasdair Reid asks
Evea sees big opportunities on the big screen
22 Nov 2012
Joe Evea aims to emphasise the digital in Digital Cinema Media and help the sector fulfil its vast potential. By Alasdair Reid
Why we're loving ... Mick Pollard traditional signwriter, Mick the Signwriter
01 Nov 2012
WHY: Mick Pollard is a traditional signwriter. His advertising credits include the current Kettle Foods campaign, for which he hand-painted each print execution.
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