26 Oct 2012
| by Staff
A look at the performance of Visa in social media over the past four months.
28 Aug 2012
| by Jon Howard-Spink, strategy and planning director, Quiet Storm
There's that old saying 'coals to Newcastle': a hard sell, but if you pull it off, you're up there with Don Draper.
14 Aug 2012
| by Ryan Newey, founding partner and creative director, Fold7
Gocompare's Gio Compario - or 'Opera Man', as I like to call him - has been shouting at us in his operatic tones for several years now. Is the campaign so bad it's good, or so bad it's bad?
31 Jul 2012
| by Jane Bainbridge
Big brands still dominate, but bargain-hunting consumers are far from loyal
26 Jun 2012
| by Jane Bainbridge
Saving may be difficult, but deposit accounts are a key sector for bank brands
A look at the performance of Virgin Money in social media over the past four months
02 Apr 2012
| by Simon Clough
The big banking brands need to be careful they don't stagnate as competitors enter the field, writes Simon Clough, global marketing director, Clear.
19 Oct 2011
| by Craig Mawdsley, Joint head of planning, Abbott Mead Vickers BBDO
The high-street banking brand has opted for an ad with a familiar approach.
12 Oct 2011
The price-comparison site has struck back in the battle to be memorable.
06 Oct 2011
| by Neil Dawson, Chief executive, BETC London
The bank has found a way to inject humour into what is really a dry, generic message.