Brand Barometer: H&M's latest viral campaign reviewed
22 Feb 2013
Social video expert Goviral evaluates H&M's latest viral campaign, with "ones to watch" from Dell, Ikea and HP Sauce.
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Brand barometer: Social media performance of Dove Men+Care
22 Feb 2013
A look at the performance of Dove Men+Care in social media over the past four months.
Ford Fiesta's image update piques interest, but fails to tell viewers why to buy
21 Feb 2013 | by Jonathan Fraser, Head of planning, Holler
Adwatch: Marketing's unique weekly analysis of ad recall in association with TNS.
Sector Insight (interactive): squashes and cordials
21 Feb 2013 | by Jane Bainbridge
Value for money and a broad range of flavours drive this popular market, writes Jane Bainbridge.
Brand Barometer: Budweiser's latest viral campaign reviewed
14 Feb 2013
Social video expert Goviral evaluates Budweiser's latest viral campaign, with "ones to watch" from Diet Coke, Chivas/Canana and Old Spice.
Coleridge brings ABC's credibility into question
14 Feb 2013 | by Arif Durrani
The release this week of the latest ABC six-month report charting the sales trends of the UK's leading magazines is causing fractures within the industry. Arif Durrani reports
Brand barometer: Social media performance of Asda
13 Feb 2013 | by Staff
A look at the performance of Asda in social media over the past four months.
Brand Barometer: Mooncup's latest viral campaign reviewed
08 Feb 2013
Social video expert Goviral evaluates Mooncup's latest viral campaign, with "ones to watch" from Chanel No5, Bentley and Beefeater 24.
Brand barometer: Social media performance of Nintendo
08 Feb 2013 | by Staff
A look at the performance of Nintendo in social media over the past four months.
Brand Barometer: Social media performance of Virgin Trains
01 Feb 2013 | by Staff
A look at the performance of Virgin Trains in social media over the past five months.
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