Marketing, PR and digital: brands bring it all together
21 Jul 2011 | by Noelle McElhatton and Gemma Charles
Noelle McElhatton and Gemma Charles report from the inaugural Brand Republic Forum, where marketing, PR and digital meet.
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What lies behind British Airways' decision to take steps to improve staff morale in advance of a relaunch campaign later this year, asks Suzy Bashford.
Noelle McElhatton and Gemma Charles report from the inaugural Brand Republic Forum, where marketing, PR and digital meet.
PR practices in the pharma sector are being probed by a House of Commons Select Committee. Ian Hall reports from Westminster on the issues raised. An hour into the sixth session of parliament's inquiry on 'The Influence of the Pharmaceutical Industry', there was a moment of light relief during an exchange...