The viral video is dead. Long live the social video
18 Oct 2012
Social video should be a key part of a media plan, demanding high production values and big budgets, Andrew Stirk writes.
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Why we're loving ... Mick Pollard traditional signwriter, Mick the Signwriter
01 Nov 2012
WHY: Mick Pollard is a traditional signwriter. His advertising credits include the current Kettle Foods campaign, for which he hand-painted each print execution.
Is YouTube initiative pivotal?
18 Oct 2012
Will the site's new channels prove a game-changer, Alasdair Reid asks.
The week social media took the centre stage
04 Oct 2012
Social Media Week last week placed the medium firmly under the spotlight, featuring an array of events from niche social media consultancies to technology giants. Leo Ryan and Alex Miller consider their takeaways.
Mills shows brands power of augmented reality
04 Oct 2012
Alasdair Reid meets Matt Mills, one of the brains behind Aurasma, whose initiatives are generating serious industry buzz.
All about ... The future of social commerce
04 Oct 2012
Paul Armstrong examines how this emerging territory will evolve.
Have Facebook 'likes' had their day as a social metric?
13 Sep 2012
Tom Roberts warns 'Facebook fakers' that the number of 'likes' brands manage to accumulate is not the best measure of social media success.
Is mag iPad take-up slow?
30 Aug 2012
Are consumer titles too slow to roll out tablet editions, Alasdair Reid asks.
Which cola brand is most prominent online? Brand barometer
24 Aug 2012 | by Gemma Charles
Diet Coke is the most prominent, with Coca-Cola in second place.
Brand Barometer: Social media performance of BMW
17 Aug 2012 | by Gemma Charles
A look at the performance of BMW in social media over the past four months
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London-based intern sought for leading boutique Covent Garden recruitment firm
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6 Degrees Talent Ltd
£75,000 per annum + £8k car allowance and 25 days holiday, Kent, South East Region -
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Halogen
£32,500 - £37,500, Central London
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