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08 Dec 2011 | by Paul Phillips
Should agencies crack a brief speedily, or does slow and steady win the race? Paul Phillips discusses pitching approaches.
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Technology creates a whole new ball game for sports marketing
09 Dec 2011 | by John Reynolds
New technology is offering an array of opportunities for marketing at sports events.
For brands, it really is personality that counts
08 Dec 2011 | by Mo Saha
Giving brands identifiable and distinctive personalities is increasingly popular, but what's the best approach, Mo Saha asks.
The history of advertising 26 - The Pregnant Man pub
08 Dec 2011 | by John Tylee
Saatchi & Saatchi old-timers will doubtless be crying in their beer the day the demolition men move in on the agency's Charlotte Street home.
AMV BBDO puts Mercedes on the map in chilling tale
08 Dec 2011 | by Paul Knott and Tim Vance
The agency's latest campaign can perhaps best be described as Street View on acid. Paul Knott and Tim Vance explain the thinking behind it.
My Life in Advertising ... Craig Miller, VCCP
08 Dec 2011
VCCP's new creative director on swapping a role at Crispin Porter & Bogusky for life in the UK.
Can advertising win over the public?
08 Dec 2011 | by Ian Barber
What more can be done to improve the public's perception of the business in 2012, Ian Barber asks.
Are targeted ads the future?
08 Dec 2011 | by Alasdair Reid
Will Virgin's addressable advertising dominate TV, Alasdair Reid asks.
Injecting innovation into the heart of print sales
08 Dec 2011 | by Alasdair Reid
The London Evening Standard has cemented its place as Campaign's joint Print Sales Team of the Year. Alasdair Reid reports.
All About ... Online movie services
08 Dec 2011 | by Alasdair Reid
We've come a long way since the video rental days. Alasdair Reid reports.
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