Sector insight: Dog and cat food
23 Jun 2010 | by Jain Bainbridge
Cash-strapped pet-owners appear more inclined to splash out on food for their furry friends than costly meals for their families.
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The best brands of 2010: choose your winner
21 Oct 2010 | by Staff
As expected, The Marketing Society Brand of the Year 2010 award in association with Marketing and ITV is being hotly contested. The marked achievements of those brands in the running are outlined below.
Sector insight: Personal pensions
16 Jun 2010 | by Jane Bainbridge
The UK pensions industry has been rocked by the recession, but a significant potential market remains to be tapped.
Daily Star gets ruthless
16 Jun 2010 | by John Reynolds
The tabloid is slashing its cover price in a drive to outsell the Daily Mirror.
Sector insight: Canned meals and meats
09 Jun 2010 | by Jane Bainbridge
The value of the sector continues to increase on the back of escalating production costs, but overall volu mes are flat.
Close-Up: Putting the excitement back into print
04 Jun 2010
Launched last year, Campaign Photo aims to recognise the impact of images in advertising. Here, we showcase a number of the photos that made this year's shortlist.
Sector insight: Soap, bath and shower products
02 Jun 2010 | by Jane Bainbridge
This mature, saturated market remains almost static, despite growth in sub-sectors such as antibacterial liquid soaps.
Sector Insight: Car and Van Hire
26 May 2010 | by Jane Bainbridge
Any growth in the value of this sector is the result of increased prices as overall volume decreases.
Sector insight: Chicken and burger bars
19 May 2010 | by Jane Bainbridge
Fast-food outlets have performed well during the recession because consumers view their offering as an 'affordable treat.'
Sector insight: DIY retailing
05 May 2010 | by Jane Bainbridge
With a slow-to-recover housing market and consumers still feeling the pinch, the DIY sector has little cause for celebration.
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