Click 
to remove filters
LONDON - Marks & Spencer's Mike Barry and Lucy Calver discuss some of the important lessons the retailer has learned since it moved away from a CSR approach and started implementing its 'Plan A' strategy in 2006.
LONDON - Last week Marks & Spencer kicked off its mid-season sales as did House of Fraser with an 'up to '50% sale' and Debenhams undercutting its rivals with an 'up to 70%' sale.
Fashion retailer takes the New York subway to help close the gap on arch clothing rival Debenhams
LONDON - Empowering the consumer has become the fashionable strategy of 2009. In the past two weeks alone, Vodafone has unveiled its fresh 'Power to you' brand positioning and Yahoo! has launched an ad campaign with the tagline 'It's you'.
LONDON - JJB, the beleaguered sports retailer, last week announced it was repositioning in an attempt to turn its fortunes around.
LONDON - Will the retailer's repositioning of its clothing offer pay off?
LONDON - Many British brands can polarise public opinion, provoking implacable loathing in some, and deeply felt affection in others. However, as exclusive research from FreshMinds reveals, it is the brands that elicit indifference from consumers that should be most concerned.
LONDON - From Kerry Katona and Iceland to Gary Glitter and the Young Person's Railcard, Marketing reviews several celebrity and brand matches that weren't made in heaven.
LONDON - The magazine sector, not surprisingly, has failed to escape the ravages of recession.
LONDON - Marketing identifies the websites that marketers should trawl for trends in fashion retailing.
