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I bet you think you know what WWW stands for, don't you? These days however, there's no reason why it can't stand for Wirral Wide Web or Wolverhampton Wide Web, writes Rob Clilverd, managing director of media agency BLM Clilverd.
It's been a year of rough and tumble for media agencies. Yet there are reasons to be cheerful. Agency performance is on the rise, with Willott Kingston Smith's recent report showing a 13.4 per cent increase in operating profits at the top 30 media agencies. Things haven't been quite as tough as in 2005,...
Something very odd is going on over the protracted negotiations to set the level of the BBC licence fee. It has taken longer to reach agreement than expected and there has been a concerted round of briefing and leaking that Gordon Brown and the Treasury are taking a tough line and have been pushing...
A charismatic, high-profile figurehead he may be, but Grade faces a tough task revitalising ITV, writes Jeremy Lee.
While Michael Grade is being portrayed as ITV's white knight, Rupert Murdoch's critics have once again moved him to the gates of hell as the devil incarnate. After facing an avalanche of criticism in the US over plans to broadcast a distasteful OJ Simpson documentary, he's been branded a meddling, anti-competitive...
I've never subscribed to the view that when an agency wins business from a marketing director who's a mate (of the agency, of its CEO, of its creative director), it doesn't really "count" as a fair win, merely a shoe-in.
Before the Christmas party season addles our brains entirely, it's time to ask some serious questions about the future of ITV. Issues of ownership and the identity of its next chief executive have been diverting, but it's time to move on and deal with more fundamental matters.
The headline 'Online video eroding TV viewing' from the BBC News website generated sufficient immediate scepticism in me to interrupt my Monday morning commute-cum-news scan. A quick press and scroll of the Blackberry tracker wheel was enough to confirm my initial suspicion that this was in fact yet...
Last week, as Ofcom announced restrictions on TV food advertising that could cost the broadcasting industry £39 millon a year, and BSkyB geared up for its £940 million move on ITV, a smaller announcement had already seeped out of the communications regulator regarding the radio industry.
You're probably toxic with too much junk-food thinking after Ofcom's ruling last week. But I make no apologies for adding to the overload by picking over the issues some more; no-one is in any doubt of the significance of the ruling for advertising freedoms.
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