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Allan must preserve culture of Group M memberagencies

09 Dec 2005 | by by Ian Darby,

WPP's Group M has certainly been the firm focus of attention in the agency world in recent days. The structure of its UK team was finally unveiled last week, leading to more than a flutter of interest from rival agencies and media owners.

Close-Up: Live Issue - Do advertisers need global digital specialists?

09 Dec 2005

Coca-Cola, GlaxoSmithKline and L'Oreal want global digital networks. Good luck finding one, Larissa Bannister says.

Sir Frank's greatest strength is also hisweakness

09 Dec 2005 | by by Claire Beale,

Although I don't know Sir Frank Lowe well, I met him quite a few times over the course of 2003. It wasn't a good time for him: Interpublic Group was tightening its grip on the agency he had founded and seemed to have little time for indulging the great man behind the brand.

Media Forum: Is GCap's new strategy wise?

02 Dec 2005

Is cutting advertising on Capital FM a clever revival tactic, Alasdair Reid asks.

WPP may have lost interest but Aegis is still bait for Bollore

02 Dec 2005 | by by Ian Darby

Last Friday, consecutive e-mails arrived in my inbox, both relating to the fortunes of Aegis.

Is Berliner Guardian a winner?

25 Nov 2005

Has The Guardian's Berliner relaunch delivered the goods, Alasdair Reid asks.

Media Perspective: Generosity of spirit is the rule among the mediaagencies

25 Nov 2005 | by Ian Darby, ian.darby@haynet.com

The myth that The Guardian is populated by peace-loving beatniks sporting Jesus sandals was shattered for me once and for all last Saturday.

Why there is a lot of talk but a lack ofintegration

25 Nov 2005 | by by Claire Beale

If there's been one defining word that has dogged the industry over the past 12 months, then "integration" is surely it. It's become one of those touchstones that wheedles its way into every agency positioning statement and PowerPoint presentation. But so far not much else has really changed.

Has US media eclipsed the UK?

18 Nov 2005

Does the Gunn Report show the UK is no longer cutting-edge, Alasdair Reid asks.

Jacob must steer through the media muddle at Publicis

18 Nov 2005 | by by Ian Darby

You'd be hard-pressed to understand the recent machinations at Publicis Groupe but, like Tony Blair in the House of Commons, the French powerhouse is starting to leave the distinct impression that it's not entirely in control of things.

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