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A new Privacy Directive from the EU is to come into force on 31 October 2003. Brand and legal guru Ardi Kolah warns marketers that they should prepare now for the 'cookie monster' or run the risk that come October they'll be in breach of English and EU laws.
After two years attempting to build a PR group by acquisition, hatch-group switched direction this week when it announced its own sale. Mark Johnson reports on what the deal means.
Trevor Beattie, the chairman and executive creative director at TBWA\London, debunks advertising's sameness obsession.
While the rest of us stare on in bemused confusion at the foggy descent of the ITV merger into high farce, Carlton and Granada are presumably feeling a little more relaxed, writes Claire Beale .
Coverage of David Beckham's move to Spanish club Real Madrid was typical of the early silly season, as football agents take advantage of empty back pages to promote their clients and themselves.
Niche PR agencies are showing that mergers and acquisitions aren't just a game the big boys can play. Andy Allen says we'll be seeing a lot more of them
While most media networks undoubtedly owe a debt to bullshit and brio to hold together some of their regional offices, for the most part coherence and consistency have taken hold, writes Claire Beale .
Last week the Government gave its shock announcement that Liverpool had beaten bookmakers' favourite Newcastle and Gateshead to become European Capital of Culture in 2008. Simon Ellery looks at the PR tactics used to help the city defy the odds
The recent spate of 'fat cat' scandals has proved a golden PR opportunity for institutional investor bodies the Association of British Insurers and the National Association of Pension Funds.
With ever-greater numbers of graduates hoping to pursue careers in PR, Milkround Online conducted exclusive research on how much they know about the industry.
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