The future for social brands
15 Feb 2013 | by Kate Magee
Brand Republic's Social Brands conference looked at firms' changing attitudes to social media. Kate Magee reports on the day's highlights.
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The chairman and CEO of Bell Pottinger Private tell Alec Mattinson why Chime might be ruing the day it sold the agency back to its founders.
Brand Republic's Social Brands conference looked at firms' changing attitudes to social media. Kate Magee reports on the day's highlights.
PRWeek speaks to Nissan's CVP global marcoms Simon Sproule about his sponsorship of Formula 1 team champions Red Bull Racing.
Kate Magee heard from PRWeek Award winners after they collected their awards.
Following LOCOG's big wins at the PRWeek Awards, Kate Magee caught up with Seb Coe, Jackie Brock-Doyle and Joanna Manning-Cooper to find out more about the London 2012's comms strategy success.
View the award finalists, highly commended entries and the winners, in the Book of the Night.
Jackie Brock-Doyle, LOCOG's director of comms and public affairs, is a formidable communicator who had an iron grip on the London 2012 organising committee's comms output.
2012 was an extraordinary year for the UK. To recognise this, PRWeek broke with the tradition of awarding Campaign of the Year to a PRWeek Award category winner.
Blue Rubicon had yet another impressive year. Despite a difficult economic backdrop it increased its income by 16 per cent, and profit margin to 26 per cent.