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Vauxhall has extended its deal with The Football Association (FA) for a further four-years as England football team lead sponsor, with the car marque claiming its sponsorship has delivered "extraordinary" levels of brand awareness.
The retirement of Manchester United manager Sir Alex Ferguson has dominated the sporting headlines, but to date little has been said about the impact his departure would have on the club's commercial partners.
What does David Beckham's retirement from football mean for sponsors? The iconic player has appeared in more ads than any other player in the history of football.
Microsoft has asked brands to stop offering "bad experiences" on mobile and "unify" advertising across devices to make content experience more impactful.
Tesco's UK Twitter feed is the best in the world for social customer care, according to a survey by social analytics expert Socialbakers.
Tennis fans have been given the chance to take part in a training session with Jo-Wilfried Tsonga, the world number eight, ahead of the French Open, using a Twitter-controlled robot to position shots to him.
Only brands that are serious about creating valuable experiences will succeed in a crowded app market, writes Matt Dyke (below), founder & strategy partner at digital agency AnalogFolk.
Steve Parkinson, managing director, Bauer Radio London, and Tony Moorey, Absolute Radio's content director, give their views on this quarter's Rajar figures.
Greg Nugent, former director of brand, marketing and culture at London2012 talks to Elen Lewis, editor of The Marketing Society about aiming for perfection, combining bold purpose with attention to detail and an addiction to GPS running watches
Trinity Mirror, the national and regional newspaper group, has reported a 10% drop in revenues for the start of 2013 following double-digit falls in display advertising.
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