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Dubble, the ethical chocolate bar endorsed by Comic Relief and Fair Trade, is to sponsor next week s Celebrity Big Brother show.
Britvic Soft Drinks is sponsoring six young tennis prodigies under its Robinsons brand, and is extending its sponsorship contract with Tim Henman until August 2003. The Robinsons Junior Tennis Team comprises six players aged 11- to 18-years old, who have the potential to become Wimbledon champions.
Batchelors is re-running its Comedy Challenge this year in partnership with national pub chain Yates s Wine Lodge, to further raise the profile of Cup a Soup Extra, the first instant soup to target young men. Heats will be held throughout March to find the best amateur stand-up comedians, with the final...
Nestle Rowntree s white chocolate brand, Milkybar, is to make its TV sponsorship debut in a pounds 750,000 deal for Telly Tots, Carlton TV s pre-school programme.
Heinz is targeting hungry web surfers with an innovative lunchtime-only site, to promote its range of soups as a snack for office workers.
This week's mystery brand originated in 1908 in Manchester, and was developed by a man called John Noel Nichols. From 1926, it was sold to herbalist shops and temperance bars as a healthy, non-alcoholic tonic that gave you vigour - the name is intended to reflect this. Brand X's formula has remained...
