Foster's set to remake British comedy shows
16 Aug 2010 | by Gemma Charles
Foster's is to extend its humour-based marketing strategy by reviving a series of classic British comedies online.
Search results
- Articles
- Jobs
Search filters:
By Publication
- Marketing
By Article Type
- News
By Industry Sector
-
Food & Drink
Click 
to remove filters
Add Search Filters:
By Date
By Discipline
- Ad campaign (12)
- Agency (29)
- Digital marketing (717)
- Direct Marketing (810)
- Marketing (10986)
- More...
- Media (396)
- Public Relations (110)
- Less...
By Sector
- Alcohol (11)
- Confectionery (10)
- Grocery Food (4981)
- Soft Drinks (6147)
By Media
- Video (5)
Coca-Cola axes Rooney campaign following prostitute allegations
04 Oct 2010 | by Mark Banham
Soft drinks giant Coca-Cola has dropped a campaign featuring England striker and brand ambassador Wayne Rooney, following red-top allegations that claimed he slept with a prostitute.
Children's Food Campaign spoofs Change4Life ads
11 Aug 2010 | by Gemma Charles
The Children's Food Campaign is running a user-generated spoof ad drive, attacking government plans to get brands to fund the anti-obesity campaign Change4Life.
Opinion: The Marketing Society Forum
21 Apr 2010 | by Staff
Is it a good idea for FMCG brands to try to become retailers?
Diageo promotes Gladman to top GB marketing role
26 Mar 2010 | by Gemma Charles
LONDON - Diageo has named Philip Gladman, its global senior vice president for Smirnoff, as the new marketing director for the GB business.
Maoam to introduce ChewTwo sweet
25 Aug 2009
Maoam, the confectionery brand, is to introduce a product containing two fruit flavours in one sweet. ChewTwo, which comes in Apple & Strawberry, Orange & Lime and Blackcurrant & Lemon variants, will be supported by a nationwide experiential campaign.
Tanqueray in redesign work
07 Jul 2009
LONDON - Diageo is relaunching its gin brand Tanqueray to emphasise its premium positioning.
Trebor mints reworks packs
30 Jun 2009
Cadbury is revamping the packaging for its Trebor Extra Strong mints and Softmints.
Mentos launches limited-edition Rainbow variant
28 Apr 2009
Mentos, the mint brand, is launching a limited-edition Rainbow variant. Each roll will contain seven fruit flavours, including watermelon, grape and pineapple. Brand owner Perfetti van Melle has also added a fizzy powder-filled lollipop to its Chupa Chups Magics range.
Digital & Direct: Digital choice - Cadbury Creme Egg
17 Mar 2009 | by Vincent Haywood, Head of digital, the7stars
Cadbury Creme Egg has always been marketed around messy 'interaction' (How do you eat yours?), so the brand's push into the social media space is a logical next step.
Additional Information
Latest jobs Jobs web feed
-
Online PR Manager- Exciting Online Content Marketing Co- up to £45,000
Cedar Scott
Up to £45,000 per annum, Central London -
In-House Retail Brand - Internal Communication Manager
6 Degrees Talent Ltd
c£55k, Milton Keynes -
Property PR & marketing Account Manager
Halogen
£32,500 - £37,500, Central London -
Senior Account Director - Consumer Health
PR Futures
£55-£65k+package + bonus, London -
Director of Media Relations
British Bankers' Association
Competitive Salary + benefits, City of London
Most read
- PR agencies claw back digital business from specialist shops
- Hope&Glory wins Ikea consumer press office duties
- Ad agency BMB enters PR with ex-Independent editor Simon Kelner
- Bell Pottinger joins APPC fold after years of opposition
- Google 'on front foot' with Eric Schmidt column on tax issue
- HTC seeks agency help for flagship HTC One handset
