H&M signs Beyoncé for beachwear TV campaign
22 Mar 2013 | by Matthew Chapman
H&M will run a summer campaign starring Beyoncé in swim and beachwear as it increases the pace of the expansion of its store estate.
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PHA Media to promote online retailer Kaleidoscope
25 Mar 2013 | by Lynsey Barber
Online and mail order retailer Freemans Grattan Holdings has brought in PHA Media to promote its Kaleidoscope clothing brand.
Diesel's marketing director on bringing passion to work
21 Mar 2013 | by Sarah Johnson
Diesel's marketing and commercial director, Scott Morrison, talks to Marketing about his love of photography and how pursuing his passion led to huge career opportunities.
Henri Lloyd appoints ODD as creative agency
19 Mar 2013 | by Echomo Efeyini
Henri Lloyd, the clothing brand, has appointed ODD as its new creative lead and strategic agency partner for its lifestyle division.
Burberry hires Kaitlyn Wilkins to replace departed social media head Musa Tariq
15 Mar 2013 | by Matthew Chapman
Burberry has hired Kaitlyn Wilkins, a director of Ogilvy's social media business, to become its global director of social media following the departure of Musa Tariq in October.
Puma seeks to celebrate individuality with Worn My Way lifestyle campaign
15 Mar 2013 | by Alex Brownsell
Puma has launched a major brand proposition using the strapline 'Worn My Way', urging consumers to "capture their individuality".
French lingerie brand Baci launches manhunt film
12 Mar 2013 | by Echomo Efeyini
Baci, the French boutique lingerie brand, has launched an ad for its new women's range, which reveals what might happen if its models could hunt men.
French Connection campaign to feature user-created films
12 Mar 2013 | by Matthew Chapman
French Connection is looking to boost its multichannel credentials with a global campaign featuring user-created films.
Littlewoods emulates 'hello boys' ad with first spring push in four years
07 Mar 2013 | by Matthew Chapman
Littlewoods will launch its first above-the-line Spring campaign for four years, with activity starring Myleene Klass emulating the famous "hello boys" Wonderbra ads.
Shine grabs Cos social media account
07 Mar 2013 | by Loulla-Mae Eleftheriou-Smith
Cos, the high-end fashion retailer, has appointed Shine Communications to develop and drive a strategic social media campaign.
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