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LONDON - Saatchi 18m Lloyds TSB account following a four-way pitch. It is understood that the bank has appointed Abbott Mead Vickers BBDO as its new agency.
Abbey National's online bank Cahoot is returning to TV advertising after an 18-month break with a 3m campaign, through Euro RSCG Wnek Gosper, aimed at communicating what the brand stands for and its benefits. Each ad is made up of a series of vignettes which aim to show how Cahoot is better...
Egg, the internet bank owned by Prudential, has announced that it broke even in the month of November, boosting its chances of achieving its target to be profitable for the last quarter of 2001. The company has attracted 129,300 extra customers since the start of October giving it a total customer...
M 6m through-the-line advertising business, following a pitch. The agency will take responsibility for all of the brand's marketing communications. Media planning will be handled by Zed Media.
LONDON - A financial company that sought to exploit the September 11 terrorist attacks to sell PEPs and ISAs has been slammed by the advertising watchdog, after the public complained its mailout was "shameless, disgusting and offensive".
LONDON - M&C Saatchi has won the above-the-line account for the AA, with ehsbrann and Rapier taking on the direct marketing for the brand.
Prudential, the UK's biggest insurer, has followed up its appointment of a new marketing director by reviewing its account held by Abbott Mead Vickers BBDO. The move comes just two months after the pensions and life insurance provider hired Roger Ramsden, the former Safeway marketing chief,...
Leagas Delaney has taken on its third tenure of the Nationwide above-the-line advertising account by winning the task to develop a brand-building television campaign for the building society. The agency won in a pitch against Leo Burnett, Banks Hoggins O'Shea/FCB and the Nationwide's in-house...
BBJ has won the 22 million consolidated media account for the Halifax Bank of Scotland group, ending Zenith Media's 13-year relationship with the Halifax brand. The result follows a pitch for the business between Zenith and the Carat group, which was represented by BBJ and Feather Brooksbank,...
M 6 million through-the-line account. The long pitch process began in September. The agency will create advertising and direct marketing activity for M 4 million on press advertising with its largest spend on corporate bond products and investments in managed growth funds. Wunderman's...
