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An ad featuring 'Black Swan' actress Mila Kunis for Rodial cosmetics has been banned by the Advertising Standards Authority (ASA) for suggesting its body cream could give users her figure.
LONDON - An email promoting a Martini event has been banned by the Advertising Standards Authority after a recipient objected it implied alcohol could enhance attractiveness.
New York - Condom brand Trojan has launched a viral campaign featuring a young man who gives his girlfriend gonorrhoea as a 21st birthday present.
LONDON - Tesco is experimenting with a customer feedback scheme, called Every Comment Helps, in 100 of its stores until the end of November.
LONDON - Bayer Consumer Care has appointed i-level to handle digital activity across its brands, which include Berocca, Canesten and Rennie.
LONDON - Pharmaceutical group Bayer Consumer Care has appointed digital specialist I-level to handle digital media planning and buying for its portfolio of brands, including Berocca, Canesten and Rennie.
LONDON - Marketing has launched a Virtual Fair, offering marketers the chance to learn about the latest consumer-engagement techniques through video interviews with industry experts.
LONDON - Mothercare and the Early Learning Centre have appointed digital agency Inbox to an eCRM task, following a four-way pitch.
LONDON - Diageo has hired Tullo Marshall Warren to handle its Gordon's Gin direct marketing business.
LONDON - Major online retail brands Play.com and Amazon UK have come top for customer satisfaction over the Christmas period, according to a survey.
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