The Post Office will push its holiday services in a print, outdoor and online campaign launching next week.
05 Jun 2013
| by Simon Nias
The Co-operative Legal Services has today launched a multimillion-pound TV and radio ad campaign, the first in its seven-year history, after ramping up its range of services in the past 12 months.
Coors, Lynx, Skittles and Just Eat will have their latest ads given a comic makeover during Channel 4's Comedy Gala on Friday 7 June.
Churchill Insurance will launch its first ITV sponsorship with 'Animal Heroes', which follows animals that work with British service men and women, and debuts tonight.
NatWest and Royal Bank of Scotland have worked with M&C Saatchi to produce an ad promoting its mortgage offers, which aired for the first time during ITV's 'Britain's Got Talent' at the weekend.
Confused.com, the insurance comparison website, has revamped its advertising and brought in a brand character called Brian, the fastest insurance comparison robot in the world.
Confused.com is to looking to hit back against its big-spending rivals with a new brand identity and ad campaign, positioning itself as the "insurance expert".
22 May 2013
| by Priyanka Mehra Dayal
Metro, the free newspaper owned by Daily Mail & General Trust, is backing its new online gaming platform, Metro Play, with a £1.9m national ad campaign using the tagline "More rewarding ways to Metro Play".
First Direct is rolling out its biggest ever ad campaign and repositioning as "the unexpected bank", reinforcing its credentials as a challenger brand against traditional high street banks.
Barclaycard has launched a live digital campaign with Dare, featuring internet stars including Brett Domino Trio creating personalised songs for tweeters, such as Derren Brown, to promote its Bespoke Offers.