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Parcelforce Worldwide appoints Proximity to CRM account

Parcelforce Worldwide has appointed Proximity London to handle its CRM account, following a competitive process.

Nabs bends the rules for Sir Martin Sorrell

Last week's Nabs Tuesday Club was held on a Wednesday due to the commitments of guest speaker Sir Martin Sorrell, but the charity's chief executive, Zoe Osmond, says she was happy to accommodate him.

Green Party hires Madwomen for female-focused spot

Madwomen, an agency specialising in advertising to women, has produced a party political broadcast for the Green Party as its first TV spot.

Green Party "growing a green future" by Madwomen

The Green Party is launching a party political broadcast ahead of local elections on 2 May. The spot, which will air on the BBC on 24 April, was created by Madwomen. Caroline Lucas, the Green MP for Brighton, stars in the film, offering her party s vision for Britain in front of a backdrop of "living"...

Top Diageo, Coke, O2 marketers outline priorities for new IPA Client Council

Some of the UK's leading marketers have joined together to form the IPA's new Client Council, with a drive to help the ad industry adapt to a new era of commercial creativity.

Change4Life gears up for £10.9m ad review

Change4Life, the Government's healthy living initiative, is gearing up to hold a review of its £10.9m advertising account.

Kids Company uses Vine to promote donations

Kids Company, the children's charity, has released a series of videos created by Abbott Mead Vickers BBDO for Twitter's Vine service.

Senior ad figures salute Thatcher

Senior Tory advertising figures this week paid tribute to Baroness Thatcher, following her death on 8 April.

Maggie's cancer charity looks for ad agency

Maggie's, the UK cancer charity, is looking for an agency to work on its advertising.

Govt comms chief Alex Aiken defends ad roster

Alex Aiken, the incoming executive director for government communications, has defended the controversial government creative roster, as he confirmed the final selection this morning.

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