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Ferrero embarks on global media review

Ferrero, the Italian chocolate company, has called an international review of its media planning and buying business, putting the UK incumbent, MEC, on alert.

Snickers ad snares bad spellers

Abbott Mead Vickers BBDO sabotaged a table football game in London and preyed on poor spellers as part of its latest executions for Snickers' 'You're Not You When You're Hungry' campaign.

Branston kicks off search for media and creative agencies

Mizkan, the Japanese food company that bought Branston from Premier Foods for £92.5 million earlier this year, is looking for a creative agency and a media agency for the pickle brand.

Danone calls £200m media review

Danone has launched a review of its estimated £200 million global media planning and buying account.

Florette to run ads when the sun shines

Florette, the bagged salad brand, will use Met Office data to time the release of its 2013 "feelgood" ads to coincide with good weather, beginning next week.

Freedrinks hires Enter and Walker Media for Zeo

Freedrinks has hired Enter and Walker Media to its creative and media accounts respectively, as part of the drinks company's £8m of support for the Zeo range of soft drinks.

Lucozade unveils 'powered by glucose' spot

Lucozade Energy today unveiled a new global campaign that introduces the slogan "powered by glucose".

Carte Noire Instinct "window of intensity" by Work Club

Work Club has created an installation to promote the coffee brand Carte Noire Instinct, which will run between 12 and 18 April in the Westfield Stratford City shopping centre. The "window of intensity" installation, which Work Club created with the design consultancy AllofUs, consists of a five-metre...

Negative tweets can benefit a brand, says Domino's marketing director

Negative tweets can prove beneficial to a brand by driving "a lot of interest", according to Simon Wallis, the marketing director of Domino's Pizza.

Trading Places: this week's people moves

Ogilvy & Mather appoints Cheryl Giovannoni as UK chief executive and Starbucks hires Simon Redfern as UK corporate affairs chief, in this week's round-up of people moves across advertising, marketing, media and PR.

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