Little Chef has appointed Cake to help it with 'brand reappraisal' among business and consumer audiences.
TBWA's "Hello Boys" billboard for Wonderbra has been voted the best poster ad ever created, in Campaign's Outdoor Hall of Fame, held in association with the Outdoor Media Centre.
Mike Soutar, chief executive of Shortlist Media, discusses the possibility of launching an international free magazine title as the publishing house continues in its expansion.
All the radio stations owned by Bauer Media and TalkSport-owner UTV will be among the 69 additional stations joining UK Radioplayer next week, it was announced at the fan-fare launch today (31 March).
Travelodge claims to have overtaken Hilton as the hotel brand with the most rooms in London, following the opening of a new hotel.
Magners, the Irish cider brand, has appointed Elvis to handle its below-the-line account.
VisitBritain, the national tourist board, is promoting travel review site TripAdvisor on its website in a move to highlight user reviews of British hotels and tourist attractions.
31 Mar 2011
| by Staff
ITV's Fru Hazlitt, Aftonbladet's Anna Settman and Mumsnet's Justine Roberts will be among the key speakers at this year's AOP Digital Publishing Summit.
IPC Media is working on a relaunch of its weekly women's title Woman, which will introduce more fashion and wellbeing content.
31 Mar 2011
| by Sarah Shearman
Microsoft has signed a product placement deal making its Xbox Kinect 360 game Kinect Sports the first product placement to air on Sky channels.