Mr Kipling to sponsor ITV1's All Star Mr and Mrs
21 Dec 2009 | by Ian Darby
LONDON - ITV1 has signed the Premier Foods cake brand Mr Kipling as the sponsor of its All Star Mr and Mrs show.
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Sir Frank Lowe to step down from The Red Brick Road
22 Dec 2009 | by Ian Darby
LONDON - Ad legend Sir Frank Lowe, the founder of The Red Brick Road, is leaving the agency at the end of the year.
Row erupts between ITV and media agencies over payment terms
17 Dec 2009 | by Ian Darby
LONDON - A row has erupted between media agencies and ITV over changes that the broadcaster is proposing to make to its payment terms.
PHD lands Unilever's $450 million media business in China
17 Dec 2009 | by Ian Darby
BEIJING - Omnicom Media Group has won the first battle in the global Unilever media planning and buying review as its media agency PHD has landed Unilever's estimated $450 million media account in China.
Tiger Woods scandal could cost media and sponsors $220 million
17 Dec 2009
LONDON - Tiger Woods' fall from grace will cost TV networks and sponsors more than $220 million in lost revenue, it has been estimated.
Standard terms for internet advertising revised
17 Dec 2009 | by Staff
LONDON - The US and UK advertising trade bodies have revised an updated version of standard terms and conditions relating to online advertising.
And in the real world....Globespan, Microsoft, Ofcom, France Telecom, Deutsche Telekom and Credit Suisse
17 Dec 2009 | by Noel Bussey
Today's round-up of the biggest business stories
Barnado's launches interactive poster in Tottenham Court Road
16 Dec 2009 | by Noel Bussey
London - Bartle Bogle Hegarty has created an interactive poster for Barnado's that talks to people who donate money.
Honey Monster Foods on the hunt for creative and media shops
16 Dec 2009 | by Kate Nettleton
LONDON - Honey Monster Foods, the division of the Big Bear Group that owns Sugar Puffs and Puffed Wheat, had kicked off a review of its media and creative arrangements.
In the real world...BSkyB, Emap, BA and more...
16 Dec 2009 | by Staff
LONDON - All the latest worldwide business news.
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