CACI launches individual-level green classification data
19 Dec 2008 | by Jacquie Bowser
LONDON - Market information analyst CACI has launched the first individual-level classification based on green attitudes and behaviour.
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LONDON - As Brand Republic takes a break for Christmas and the New Year, we leave you with a round-up of the big stories from 2008.
LONDON - Market information analyst CACI has launched the first individual-level classification based on green attitudes and behaviour.
LONDON - President elect Barack Obama is to appear in a public service ad on behalf of US charity ServiceNation to promote a child mentoring campaign.
LONDON - Interpublic Group is considering targeted job cuts of as many as 2,000 positions, according to a report, just one day after it emerged that rival Omnicom is to cut 5% of its global workforce.
LONDON - The Holocaust Memorial Day Trust is to launch a series of viral films featuring animated enactments of real-life incidents of hatred from 1930s Nazi Germany to the racist murder of Stephen Lawrence.
LONDON - Cello Group executive chairman Kevin Steeds has passed away after a four-month fight with cancer.
LONDON - The programme for the Institute of Direct Marketing's annual Data Summit has been announced, with a number of key areas of discussion on the agenda including the use of data for effective decision making.
LONDON - The Football League has bucked the economic trend by renewing its sponsorship deal for the Carling Cup for another three years, which will see the beer brand continue to back the competition until 2012.
LONDON - The exodus of senior executives from controversial behavioural targeting technology firm Phorm is continuing as Hugo Drayton stands down as UK chief executive.
LONDON - Omnicom is cutting 3,500 jobs, nearly 5% of its global staff as it is hit by account losses and the dire fortunes of the US car industry.