22 Dec 2004
| by Staff,
LONDON - An Underground poster campaign for the morning after pill, Levonelle, featuring the strapline 'Immaculate Contraception' has been pulled after being found offensive, following complaints from religious groups.
LONDON – Draft has been appointed as Interpublic's lead agency after the network won Computer Associates' $150m (£77.6m) global marketing and advertising business.
17 Dec 2004
| by Staff,
LONDON – The government is investing £15m in an interactive TV service for the NHS, which will be available to 7m viewers with Sky Digital.
17 Dec 2004
| by Sam Matthews,
LONDON - Publishing and media group United Business Media has appointed Symbian chief executive David Levin to the top role recently vacated by Lord Clive Hollick.
LONDON - Trinity Mirror has said that advertising revenues across the group have risen by 4.2% for the year, boosted by a strong performance by the regional titles.
LONDON - MarketingFile has licensed Experian's National Business Database and will sell it through its MarketingFile.com website, with no minimum quantity restrictions.
03 Dec 2004
| by Jennifer Whitehead,
LONDON - Creative agencies are losing money because they do not control their costs or manage their teams efficiently, a new report claims.
LONDON - The Daily Mail & General Trust saw pre-tax profits jump by 15% to £124.6m, as all sectors of its business showed growth, but it said the advertising outlook for 2005 was difficult to call.
LONDON – Royal Mail has commissioned new photography from design agency Start Creative as part of the revamp of its brand identity.
LONDON - Struggling high street retailer Boots is reported to be reconsidering its decision to sell vibrators alongside toiletries, which would have seen it team up with condom maker Durex.