Standard Life talks to shops about two business initiatives
29 Aug 1997 | by CLAIRE BEALE
The Scottish insurer, Standard Life, has begun a search for two new creative agencies and two media shops as it prepares to launch its own banking operation.
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Iceland, the frozen foods chain, is on the look-out for a new advertising agency only ten months after its high-profile split with WCRS.
The Scottish insurer, Standard Life, has begun a search for two new creative agencies and two media shops as it prepares to launch its own banking operation.
SEAT, the Volkswagen-owned Spanish car manufacturer, is to review its pounds 100 million pan-European agency arrangements, dealing a potential blow to the True North group, whose newly acquired Wilkens network handles the business across most of the Continent.
The head of the Government-backed company masterminding Britain s millennium celebrations has rubbished ad industry charges that M s triumph in the pitch for its pounds 16 million account was a foregone conclusion.
Tim Duffy, the group account director who runs M s showpiece British Airways account, has been promoted to managing director of the agency.
M&C Saatchi was this week getting down to the job of promoting the millennium extravaganza amid mounting public cynicism about the plans and industry disquiet over the way the agency was appointed.
Initiative Media is boosting its non-broadcast expertise and shoring up the senior management team on its newly won Peugeot-Citroen media account by hiring Roy Jeans from the press sales house, AMRA.
Lowe Howard-Spink has created a new campaign for the Vauxhall Corsa, replacing the outspoken US comedienne, Ruby Wax, with three films demonstrating the car s serious rather than flighty side.
The US industrial giant, Monsanto, has appointed Bartle Bogle Hegarty to advise on its business.
Zenith Media is launching a fresh new-business drive across Europe and is bringing back Steve King, the chief operating officer of Zenith Media in the US, as chief executive of Zenith Europe to spearhead the initiative.