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FCA! depicts Wales as the ideal place to relax on holiday

FCA! has unveiled its first work for the Wales Tourist Board since winning the account in July.

’Sin bin’ uncovers inflated billings

Campaign unveils its first new-business sin bin this week - a selection of agencies which overclaimed the billings on certain accounts and, as a consequence, gained a higher-than-deserved position in last year s business performance league.

CAMPAIGN DIARY: No crying on the hard shoulder from O’Shea

Last week s fire at Heathrow wreaked havoc with Banks Hoggins O Shea s weekend in Dublin.

Butlin’s triples spend in bid for modern image

Butlin s, the Rank-owned holiday company, has increased its 1998 marketing budget threefold, to pounds 10m, in its most serious attempt yet to reposition itself for the new millennium.

Branding boss in Travel Inns post

Whitbread Hotels has appointed a new marketing director to head up its budget hotel brand Travel Inns, ahead of the chain s first brand building push next year.

Thomas Cook boss for online job

Thomas Cook is looking for a new marketing director to replace Dido Harding, who has been put in charge of developing the tour operator s electronic distribution channels.

Virgin Atlantic in leisure push

Virgin Atlantic has appointed Rapier Stead & Bowden to handle its direct marketing account, estimated to be worth more than pounds 3m.

JWT beats Bates to pounds 8m P&O Stena

J. Walter Thompson has beaten Bates Dorland to the pounds 8 million account created by a joint venture between Stena Line and P&O European Ferries.

MGM sets up management team separate from partners

Manning Gottlieb Media has created a seven-strong management team to act independently of the managing partners, Colin Gottlieb and Nick Manning.

HOTLINE

Abbott Mead Vickers BBDO and New PHD are expected to pick up the pounds 15 million account to launch British Digital Broadcasting to consumers next year. AMV, which pitched against Lowe Howard-Spink and BMP DDB, is said to be the only agency still in talks with BDB, a joint venture between Carlton and...

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