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Sir Martin Sorrell has stated that clients in Western Europe are "focused on cost containment for long periods of time" because they don't see the "growth potential in the region."
LONDON - Hermes, the luxury French fashion brand, has awarded its £4m pan-European media planning and buying account to MPG International after a final battle against ZenithOptimedia.
LONDON - Omnicom agency OMD UK has picked up the search engine optimisation account for music retailer HMV, after a three-way pitch.
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