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Google to enter in-game advertising market with acquisition

23 Jan 2007 | by by Staff

LONDON - Google could be set to enter the in-game advertising market, with the rumoured acquisition of San Francisco-based Adscape Media.

Mediaedge:cia wins £10m Blockbuster account

24 Oct 2006 | by by Ian Quinn

LONDON - Blockbuster UK has appointed Mediaedge:cia to handle its estimated £10m media planning and buying business, as it launches a major marketing fightback against its online competitors.

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