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The National Readership Survey plans to report readers' interaction with websites in addition to their readership of print products, but will this spur extra online ad spend?
Sir Fred Goodwin is having a bad year. Many people had never heard of the former RBS chief executive 12 months ago, but now a nation deplores the hubris of hoovering up companies with noble histories, pushing them to make dangerous loans to the impoverished, slashing costs (customer service) and refusing...
Earlier this month, the Government once again rejected proposals to allow UK broadcasters to use product placement in television programmes.
Q: One of my colleagues has really been getting on my nerves. We've both worked for the company for the same amount of time and although this person is no more experienced than I am, our boss views him in a far more favourable light than me.
As the economic downturn continues to bite, the recession is shining a bright light on businesses of all types, especially media.
GCap, Emap Radio and Virgin Radio have now been in the hands of private owners for some time. But, with radio ad spend set to fall rapidly in Q1, has private ownership worked out for radio?
Microblogging service Twitter has just secured $35m in fresh funding, but can it transform its rapidly increasing popularity into substantial commercial income?
Last week's feature about media jollies produced a large response from readers and suggested that the exposition of the two sides of the argument for and against continuing with corporate entertainment in a recession had really hit a nerve.
The Daily Mail plans to stop giving away DVDs and CDs this year, deeming them a costly exercise. Are covermounts worth the investment for newspapers?
Do you media agency people ever have trouble explaining to "normal" people what you do for a living?
