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Michael Jackson gave Rio Ferdinand a phone call to personally congratulate him on his new venture #5 magazine. What's good enough for Jackson and all that, although we probably have different preferences, so I won't let that lead my opinion.
The UK magazine market is challenging, 6% down in sales year on year in the second half of 2008. But most consumers (81%), according to magazine subscription site iSubscribe, are reading a wider range of titles than they used to.
Detergent manufacturer's latest ad marks 100 years of the brand, but consumers are not attached to it.
With viewing at an all-time high, it seems we cannot get enough telly
Europeans' average internet media consumption will outstrip TV in just over a year's time. Microsoft forecasts that, by June 2010, average internet usage will total 14.2 hours per week, against 11.5 hours per week for TV. Media consumption for most other media will remain largely flat, except for movie-watching...
Bookmaker's debut TV ad featuring former sporting heroes delivers a positive response.
Aviva/Norwich Union spend tops £5m for high-frequency rebrand campaign.
This year, ad spend is predicted to fall in the UK further - in percentage terms at least - than any other major global economy bar Russia and Spain, but it may recover faster than other regions. According to WPP umbrella operation GroupM's latest global forecasts, UK ad spend will drop 11.2% year on...
Scores rise as National Savings & Investments ad claims half the UK trusts it with their savings.
Absolut Vodka makes protest pay as G20 Summit boosts political blogs.
