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Campaign case study: NHS Wales staff champion health

12 Apr 2013 | by Loulla-Mae Eleftheriou-Smith

Public Health Wales wanted to improve the personal health of its NHS Wales staff, patients, and the wider community, across five lifestyle behaviour areas: drinking safely, taking regular exercise, eating five or more fruit and vegetables a day, stopping smoking, and working towards a healthy weight....

Soap Box: Jo-ann Robertson, MD of public affairs, Ketchum Pleon

20 Jan 2012

If you have read a newspaper in the past week you might think David Cameron made a political gaffe by intervening in Alex Salmond's campaign for Scottish independence.

Hit or Miss? PM attacks the fat cats on Andrew Marr Show

12 Jan 2012

Cat fight David Cameron used his first major interview of 2012, on the BBC's Andrew Marr Show, to outline plans giving shareholders the right to block fat cat pay rises and 'golden parachute' deals, in a step against 'crony capitalism'.

What's in store for 2012?

11 Jan 2012 | by Kate Magee

As the UK gets ready to showcase itself to the world through the Queen's Diamond Jubilee and the Olympic Games, Kate Magee does some crystal ball-gazing to predict the key issues facing the PR industry.

Year in review: 2011 Money and morals

16 Dec 2011 | by Kate Magee

As another year draws to a close, PRWeek takes a look back at the biggest comms stories of 2011 and awards Golden Baubles to those who provided some light relief. Kate Magee reports.

ActionAid beats off those Monday blues, Golden Goose PR

16 Dec 2011

Campaign: The ActionAid Happy Bubble Client: ActionAid PR team: Golden Goose PR Timescale: January 2011 Budget: 25,000 Golden Goose PR was asked to create a stunt to support the launch of ActionAid's wider 'What a Feeling!' advertising campaign and to support digital and social media...

Shock tactics - Do they work?

08 Dec 2011 | by Kate Magee

Charities have been criticised for using shocking images to reach the public, but are they effective and can they be justified? Joe Lepper and Kate Magee investigate.

Recruitment - Desperately seeking account managers

24 Nov 2011 | by Joe Lepper

There is still a shortage of good account managers in PR agencies. Joe Lepper examines the reasons for the shortfall and what can be done to nurture talent .

Reputation Survey: The European Union - Debt woes leave EU image in the red

24 Nov 2011 | by Kate Magee

Public opinion is against ceding more power to the EU or joining the euro, and most agree with David Cameron that Europe's rules and regulations stifle growth.

Under arrest: police budgets

17 Nov 2011 | by Matt Cartmell and Nigel Green

Many police comms budgets have seen major cuts as the public sector tightens its belt. Matt Cartmell and Nigel Green look at a regional breakdown of the cuts and their impact.

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