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Way To Blue hires Towse for offline expansion

Way To Blue has appointed Katy Towse as director of offline to further develop the agencies non-digital capabilities.

The Design Museum sticks with Bolton & Quinn after review

The Design Museum has retained Bolton & Quinn as it prepares for expansion and a new home.

Easy Living relaunches with news-driven agenda

Conde Nast's redesigned Easy Living magazine hit newsstands this week, backed up by the launch of the brand's first fully functioning website.

Media training: Shine in the media spotlight

Giving an interview to the media can be daunting, so PRWeek took part in a training session to pick up some tips. Kate Magee outlines the key points to bear in mind.

With PR wins six-figure Laithwaites Wine account

With PR has won the six-figure Laithwaites Wine account after the brand parted with Clementine. The brief is to widen awareness of the 42-year-old merchant among wine drinkers, as well as to target people who have never bought wine online.

What's in store for 2012?

As the UK gets ready to showcase itself to the world through the Queen's Diamond Jubilee and the Olympic Games, Kate Magee does some crystal ball-gazing to predict the key issues facing the PR industry.

Year in review: 2011 Money and morals

As another year draws to a close, PRWeek takes a look back at the biggest comms stories of 2011 and awards Golden Baubles to those who provided some light relief. Kate Magee reports.

Narnia series sails back into popularity, Beatwax

Campaign: The Voyage of the Dawn Treader Client: 20th Century Fox PR team: Beatwax Timescale: November 2009-March 2011 Budget: 400,000 20th Century Fox wanted to create a global campaign to promote the third Chronicles of Narnia film, The Voyage of the Dawn Treader. After the box office...

ActionAid beats off those Monday blues, Golden Goose PR

Campaign: The ActionAid Happy Bubble Client: ActionAid PR team: Golden Goose PR Timescale: January 2011 Budget: 25,000 Golden Goose PR was asked to create a stunt to support the launch of ActionAid's wider 'What a Feeling!' advertising campaign and to support digital and social media...

The W factor wows London, John Doe Communications

Campaign: W London Premiere Client: Starwood Hotels PR team: John Doe Communications Timescale: September 2010-March 2011 Budget: 100,000 Starwood Hotels asked John Doe Communications to launch W London, its first major property in the UK. Objectives - To introduce the W brand...

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