M&S deal helps Amazon to soar as car makers fall
29 Apr 2005 | by Dan Bloch
Amazon surged into the top five of this week's Reputation Monitor on the back of news of a deal with Marks Spencer to sell its clothing online.
eBay is to refresh the UK PR strategy behind eBay Motors, its automotive sales arm, and is locked in agency talks over a fresh promotional assault to encourage greater consumer awareness of the site.
Amazon surged into the top five of this week's Reputation Monitor on the back of news of a deal with Marks Spencer to sell its clothing online.
UK pharma companies' websites have been slammed as 'weak' in a research document produced by APCO UK's online division.
Two websites launch this week to provide healthcare PROs with access to information and research data. Condom manufacturer Durex has launched an online sexual health resource, while Health Media Group has relaunched health-news.co.uk, which provides education and information services, in...
Cohn & Wolfe's healthcare arm has launched an online media resource to improve its media information distribution service. The password-protected service, at cohnwolfehealthcare.co.uk, can distribute material to journalists individually or to more than 60 healthcare media groups.
NEW YORK: Cohn & Wolfe has been named US agency of record for the blockbuster drug Allegra, made by Aventis Pharmaceuticals, just in time for the hayfever season. The agency has also won Aventis's e-business account. The incumbent US agency for Allegra, Porter-Novelli, will keep the...
Organisation: Glaxo Wellcome and the Association of British Science Writers
New Scientist has named Jeremy Webb as its new editor. He replaces Alun Anderson, who has been promoted to editor-in-chief and charged with overseeing the title s expansion into the US and on-line. The launch of a US edition and a US web site is due in March next year.
Boots The Chemists and Hollinger Digital have handed a pounds 100,000 fee consumer and trade PR account to Powerhouse to promote new women-focused internet web site, handbag.com.
LONDON: More than 2,700 people have telephoned the public information hotline set up by life sciences company Monsanto since it launched a PR campaign on genetically modified food on 6 June, Anne Foster, Monsanto s director of public and government affairs, UK, told the International Public Relations...