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Campaign: Making 'Contactless' Streetwise with the World's First Cashless Busker Client: Barclaycard/Barclays PR team: The Red Consultancy; in-house Timescale: August 2010 Budget: 75,001- 100,000 The Red Consultancy was called in by Barclaycard to generate mass awareness of its contactless...
Two years ago, energy supplier E.ON was being painted as environmental enemy number one. But head of comms Guy Esnouf says the link between media coverage and corporate reputation is not clear.
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