Media: Hit or Miss - Food Standards Agency slammed for handling of Irish pork scare
12 Dec 2008
All eyes were on the UK's Food Standards Agency this week as news emerged of the Irish pork scare.
Click
to remove filters
Pharma firm Lilly is holding a pitch for its UK public affairs account.
All eyes were on the UK's Food Standards Agency this week as news emerged of the Irish pork scare.
Campaign: Love Food, Hate Waste Client: WRAP (Waste and Resources Action Programme) PR team: Trimedia and in-house Timescale: November 2007-June 2008 Budget: Undisclosed, but estimated to be around £130,000 Previous research undertaken by WRAP had established that some 6.7 million tonnes of...
Nike has handed a big-money consumer PR brief to Exposure after a three-way shoot-out.
Pharmaceutical giant GlaxoSmithKline has put the global account for cervical cancer vaccine Cervarix out to pitch.
Irish food and drink organisation Bord Bia has called in agency help to bring the taste of Irish food to more tables worldwide.
Campaign: Lift-Off Client: 42 Below PR team: LDR London Timescale: August-October 2008 Budget: £15,000 Trendy vodka brand 42 Below asked LDR London to run a consumer-facing campaign that would target creative communities in media, music and design. Objectives: - To run high-profile events...
Campaign: Launch of Avon's representative advertising campaign Client: Avon PR team: Rain Communications UK Timescale: March-April 2008 Budget: £6,400 In March this year Avon was due to launch two new advertising campaigns, the first TV advertised recruitment drive since the 1960s. The first campaign...
Confectionery giant Mars is putting out a major account to pitch as it looks to shake up media tactics around its key snack brands.
Compass Group UK & Ireland, part of the world's largest catering company, has brought in Good Relations to position it as an expert in 'workplace eating'.