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News Brief: Good Relations appointment

CONSUMER: Frozen foods company Aunt Bessie's has appointed Good Relations to provide consumer PR and press office services. It replaces BMA Communications.

Healthcare: Health websites are not trusted

Doctors do not trust the information pharmaceutical companies put on websites about their own products, according to results collated from a recent survey.

Mars account up for review

Confectionery giant Mars has put its entire UK corporate and public affairs account out to pitch, potentially ending a 25-year relationship with incumbent Grayling.

Baxters seeks to expand support

Food group Baxters is believed to be on the hunt for new agency support.

News Brief: The Impact Agency appointed

CONSUMER: Worldwide Fruit has brought on board food and drink specialist The Impact Agency to handle PR activity for its Jazz Apple brand. Impact replaces The Yes Consultancy, which closed earlier this year.

Public Affairs: F-H wins pharma society account

Fleishman-Hillard has scooped the public affairs account for The Royal Pharmaceutical Society of Great Britain following a long-running pitch process.

News Brief: Blow appointed

CONSUMER: Fashion agency Blow has been taken on by milliner Misa Harada to handle her international press activity. Blow replaces five-year incumbent agency Exposure.

News Brief: Britvic secures PR support

CONSUMER: Soft drinks company Britvic has secured its first Northern Ireland retained PR support for the Robinsons brand. Belfast-based Morrow Communications has been hired following project work it undertook in 2007.

Healthcare: GSK ends corporate comms head search

GlaxoSmithKline has finally filled its top corporate comms role following a four-month search.

News Brief: Pegasus to publicise launch

CONSUMER: Pharma firm Thornton & Ross has asked healthcare agency Pegasus PR to publicise the launch of two skin-burn treatment products.


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