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I was delighted to read that pharma firms are now spending more on healthcare PR (News, 7 December). Unfortunately, this good news is tempered by client demands for 'more for less'.
Far be it for me to defend the CBI from Mr Whelan's tirade (Opinion, 30 November), but as a communications professional working for the Institute of Directors I felt that his comments completely missed the point.
As a press officer for the Dogs Trust, I wish to clarify that, contrary to the claim in PRWeek (Diary, 30 November), we do possess more than one dog image. By no means are canine images a rarity in the UK's largest dog welfare charity. I can only assume the reporter barked up the wrong tree.
Frank Portnoy, an American professor of finance, believes that the main purpose of financial innovation is to allow banks and investing institutions to do things that would otherwise be illegal.
We end this year in a rather uncertain place...
Another Christmas is fast approaching and for Gordon Brown, Christmas Day will be about the only time of the year when politics does not take centre stage.
In a mellow and reflective mood it is possible to look back fondly on the passing of another 12 months and conclude that it has been a pretty good year for PR.
Last week saw the usual whinge about how ‘town halls are wasting millions of pounds on spin doctors and glossy brochures’.
I read Conservative MP Charles Walker's 'coruscating' attack on the lobbying industry on the PRWeek website (prweek.com/uk, 30 November) with both surprise and disappointment.
I can well understand Clarence Mitchell and the McCanns being upset when the media run a Madeleine story on the flimsiest of evidence (Profile, 30 November). But surely this has been the case with the vast majority of stories over the past few months, featuring spurious tales of sightings?
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