26 Mar 1999
| by SOPHIE BARKER
Competition arbiter the Monopolies and Mergers Commission (MMC) is
seeking a PR agency to help it communicate the Government s plans to
depoliticise the way controversial mergers are regulated.
26 Mar 1999
| by SIMON ELLERY
Telecom Italia this week appointed Brunswick to handle its
financial PR as it prepares to fight off a pounds 35 billion hostile
takeover from smaller telecoms company, Olivetti.
26 Mar 1999
| by SIMON ELLERY
DuPont subsidiary Protein Technologies International (PTI) has
hired The Rowland Company to promote its non-genetically modified soya
protein against a backdrop of fear over so-called Frankenstein
Foods.
26 Mar 1999
| by MAJA PAWINSKA
Interactive digital broadcaster Open, formerly known as British
Interactive Broadcasting (BIB), is reviewing its consumer PR account,
just weeks before launching its first digital package to consumers.
26 Mar 1999
| by MAJA PAWINSKA
The Conservative Party s media director Gregor Mackay has quit his
post, just weeks after being appointed (PR Week, 8 January). His
replacement is former Sunday Express executive editor, Amanda
Platell.
26 Mar 1999
| by MAJA PAWINSKA
After years of lagging behind on pay, agency staff are increasing
their lead in the money stakes over in-house practitioners.
26 Mar 1999
| by SOPHIE BARKER
London Transport is merging its PR division with its marketing
equivalent following the departure of marketing communications head
Geoff Ellerton.
26 Mar 1999
| by SOPHIE BARKER
Multinational communications company WPP Group has taken over
automotive PR specialists, the PRISM Group. The public company bought
PRISM from owners Steve and Jackie Madincea on 18 March. Based in the
UK, PRISM s operations are split between PR and international sports
management and design and visual...
26 Mar 1999
| by SOPHIE BARKER
Toy and games manufacturer Hasbro has hired Countrywide Porter
Novelli to handle its European crisis and issues management. The work
involves reviewing current crisis and issues procedures and developing
best practice.
26 Mar 1999
| by SOPHIE BARKER
Newspaper group Scottish Daily Record and Sunday Mail has hired
Shandwick to handle its UK corporate and consumer PR. The agency s
Glasgow office started work on the account earlier this week. The
appointment follows an internal review of the group s marketing and
communications strategy.