NEWS: Sitel poised to announce hiring
13 Dec 1996 | by REBECCA DOWMAN
The world s biggest telemarketing firm, Sitel, is poised to announce which UK PR agency it has chosen to lead its pan-European PR campaign.
Martin Bell, the BBC Television news journalist, has been awarded the 1996 IPR President s medal.
The world s biggest telemarketing firm, Sitel, is poised to announce which UK PR agency it has chosen to lead its pan-European PR campaign.
Dewe Rogerson is set to expand further into the central and eastern European PR market with the establishment of outlets in Germany and Hungary.
The UK government has appointed the Public Policy Unit to help ten eastern European states prepare for European Union membership.
Royal Mail, a division of the Post Office and the world s second largest international bulk mail carrier, has handed US agency Makovsky and Company its estimated pounds 80,000 fee PR account for North America.
Kodak Digital and Applied Imaging has named Companycare PR as its UK and pan-European agency in the first step towards an overhaul of its international PR (PR Week, 1 November).
Fiona Jerome, editor, Bizarre
The Queen would certainly not have been amused. Seven of the world s best-selling female authors gathered in New York to provide Diana, Princess of Wales with ideas for the future. Ostensibly publicising a new American TV channel producing a diet of romantic films 24 hours a day, the gathering generated...