Digital: Social Media Policy - What's your policy?
17 Nov 2010 | by Peter Hay
Having clear guidelines in place to outline how employees use social media can protect companies from negative publicity, finds Peter Hay.
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Mark Pinsent Shine Communications: The year of the network
18 Nov 2010 | by Mark Pinsent, Shine Communications
Key trends show that the online and offline worlds are coming together in one big network fusion.
Social networking giant Facebook urged by PR professionals to be more transparent
26 May 2010 | by Peter Hay
PR professionals have advised Facebook to be far more transparent about its privacy settings, after the social networking behemoth recently encountered a storm of criticism.
PR chiefs back launch of social media giant Twitter's Business Center
19 May 2010 | by Peter Hay
PR professionals have welcomed news that Twitter is set to launch a 'Business Center', a paid-for package offering additional user tools for brands.
PR industry attacks Digital Economy Act as a 'step in the wrong direction'
15 Apr 2010 | by Peter Hay
PR chiefs say the Digital Economy Act is 'bad news' and a 'step in the wrong direction'.
Asda to launch election 2010 website to encourage mums to blog
07 Apr 2010 | by Arun Sudhaman
Asda is launching a digital initiative to enlist its customers to blog about politics in the run-up to the general election.
PRWeek/Diffusion Digital Integration Report: The digital divide
24 Mar 2010 | by Arun Sudhaman
Social media have become vital cogs in the wheels of PR, but how are clients embracing them? Arun Sudhaman finds out in the PRWeek/Diffusion Digital Integration Report.
Social media giant Facebook takes rap for privacy backlash
17 Mar 2010 | by Peter Hay
Facebook is in danger of becoming a lightning rod for social media criticism, digital marketing experts have warned.
BitchBuzz.com founder Cate Sevilla calls for rethink of blogger relations
04 Mar 2010 | by Peter Hay
A top UK-based lifestyle blogger has hit out at PR professionals, claiming that many do not understand bloggers.
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