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CIPR PRide Awards 2010 Midlands: Marvellous Midlands

Midlands champions include Willoughby PR and Derbyshire County Council.

Profile: Jace Tyrell, director of comms, New West End Company

The director of comms for the West End's prime shopping area has prepared long and hard for the Christmas rush. Kate Magee reports.

Careers: Setting up an agency - Going it alone

Starting your own agency can be daunting, but if you get it right, the rewards can far outweigh the risks.

Reputation survey: Media coverage of Royal engagement

The public ranks the most Royals-obsessed media and appears jaded with the coverage of Prince William's engagement announcement.

Wessex & Channel Islands CIPR PRide Awards 2010: Wonders of Wessex

Best event: Bert Rutten Dressage Masterclass

Digital: Social Media Policy - The importance of brevity and common sense

As both Rob Brown, MD of Staniforth and author of Public Relations and the Social Web, and Lansons' Sanders point out, social media guidelines should be rooted in common sense.

Digital: Social Media Policy - Are you sitting on a time bomb?

Social media have become impossible to ignore.

Digital: Social Media Policy - Find out more

Books

Digital: Social Media Policy - Is it tailored and up to date?

As much as online resources can be helpful for companies wanting to put together their own social media policies, it is important the culture of the agency, or the client, is taken into account, as well as the environment in which they operate.

Digital: Social Media Policy - Have you considered the pitfalls?

'If social media are to have any energy or vitality to them, employees should feel free to speak openly about their work and experiences,' advises Edelman's Stern.


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