28 Jul 2010
The press release has come a long way since its introduction back in 1906. With the changing media landscape, today's press release has evolved into a virtual Swiss army knife of communications tools that can address a myriad of marketing challenges.
15 Jun 2010
For many companies, the key question is no longer whether to have a global public relations strategy, but rather how to best implement it. "Going Global" has become a necessity instead of an option. In this whitepaper, Business Wire Senior Vice President of Global Media Neil Hershberg examines the reasons...
01 Mar 2010
The Bermuda Department of Tourism (BDOT) is seeking a suitably qualified company, as the Public Relations agency of record, to provide public relations initiatives to support BDOT's Tourism objectives.