Food & Drink: Ryvita is revitalised by ice-cool approach
15 Dec 2011
Ryvita appointed Wild Card to develop a six-month consumer campaign to reinvent its crispbread range, giving it a more modern, foodie image.
Ex-Lexis CEO Margot Raggett has taken a non-executive director role at health and social care consultancy Journalista.
Ryvita appointed Wild Card to develop a six-month consumer campaign to reinvent its crispbread range, giving it a more modern, foodie image.
Earlier this year, Specsavers' long-term style ambassador Gok Wan launched his own range of glasses. He had personally designed 30 high fashion styles to be sold exclusively at Specsavers. Beattie Communications was asked to handle the launch.
Event organiser Media 10 wanted to position the 2011 Ideal Home Show as one of the UK's top consumer home events. Stuart Higgins Communications was hired to handle consumer and trade PR for the 17-day event, which took place in London.
The Health and Safety Executive's comms director and soon-to-be president of the CIPR loves life in the fast lane, finds Matt Cartmell.
The new British Attitudes Survey suggests that public service communicators need to change the focus of their communications.
Tech agency Beam has been bought up by Talk PR as the lifestyle and fashion shop looks to make inroads into the technology sector.
EMC , the cloud computing giant, has appointed Brands2Life as its UK PR agency. Brands2Life will start working with EMC on 1 January and will initially focus on supporting EMC's PR, executive comms and social media activities in the UK. The incumbent of ten years was GolinHarris and the agency will...
Agencies have spoken out about their approach to Wikipedia as the PR sector's use of the online encyclopedia comes under renewed scrutiny.
Leading travel PR consultancy Hills Balfour has downsized its workforce as agencies across the sector look to tighten their belts in 2012.