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Paul Richards: Class War Doesn't Convince the Voters

For several years after the Conservatives' 1997 election campaign, John Major's former communications chief Charles Lewington had the artwork for the 'demon eyes' ad campaign on his office wall.

Neil Martinson: Impact of bought, owned and earned media in advertising

Something is changing in advertising. The old one-way model of TV and posters with the creatives seeking the perfect 30 second and 48 sheet ad is in decline.

Don't scrimp on destination PR over Christmas period

For believers out there, Santa's arrival is imminent. Recession will not dampen his spirits. In towns, cities and villages we hear sleigh bells tinkling and choirs sweetly singing against a shimmering backdrop of twinkling lights. The festivities seem bigger and brighter than ever, carrying exciting...

New act offers a direct route to the top table

An important act of parliament, with huge implications for communication teams became law this month. The grandly titled "Local Democracy, Economic Development and Construction Act" might even count as a new bill of rights for councils and the citizens they serve.

Luke Blair: PR challenge for waste is immense

No matter how hard you try to sell something, sometimes it just won't shift. This came to mind as I packed up a jumble sale stall last weekend.

Opinion: use your graduates

As a PR professional, do you feel truly confident that you know just who your public is and, therefore, how to reach them?

Alex Hilton: Sun was cynical in use of Janes' grief

Unlike a train or a bridge, it is hard to put together a business case for a weapon. How do you quantify something financially on the basis of how good it is at killing people?

Danny Rogers: Is The Sun going too far in attacks on PM?

At the time of writing, a public backlash was building against The Sun over the newspaper's treatment of exchanges between Gordon Brown and bereaved mother Jacqui Janes.

Alex Hilton: Time for straight talk on expenses

Politicians cannot help trying to spin their way out of the expenses scandal.

Ian Monk: So, is the BBC turning Stalinist?

Does the BBC believe in freedom of speech?

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