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Twitter partners with Nielsen to publish new 'social TV' ratings

18 Dec 2012 | by Arif Durrani

Nielsen Holdings NV, the global measurement company, has formed a partnership with Twitter in the US to publish a new set of standardised ratings for 'second screen' conversations around what's on television in 2013.

Bud '66' sponsors NME app and video content

08 Aug 2012 | by Nick Batten

NME has secured the lager brand Budweiser Brew No '66' as the sponsor of its new NME video app in addition to its festival-themed video content.

Total Media appointed to develop CompareLegalCosts.com

29 Jun 2012 | by Nick Batten

CompareLegalCosts.com, the online legal cost comparison website, has appointed Total Media to expand the website.

Canon pioneers Eye Amplify NFC sites

28 Jun 2012 | by Nick Batten

Canon has become the first client to plan a campaign across Eye's Amplify sites, which transmit information from mobile phone interactions directly to out-of-home owner's clients.

Ocean Outdoor bulks up Manchester presence

22 Jun 2012 | by Nick Batten

Ocean Outdoor has created four large-format digital and banner sites in Manchester city centre as part of its top-10 UK cities growth plan.

VivaKi adds mobile to Audience On Demand

13 Jun 2012 | by Nick Batten

Publicis Groupe's online audience targeting operation Audience on Demand has extended its capability to mobile in the UK after months of beta testing.

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